UX Design for a Print on Demand[POD] eCommerce store

Challenge

Web & Mobile app design for a Print on Demand store.

Third-party Product Designer module already in place, and is out-of-scope for UX design purpose.

Objectives

Primary objective was to give the user the shortest path to reach the product designer. Additionally, UX best practices were also part of the objectives:

• Cleaner UI look.
• Visual Hierarchy.
• Ease of navigation.
• Distraction free checkout process.
• Accessibility and meeting WCAG AA guidelines. 

Information Architecture(Sitemap)

Lo-Fidelity Flows(Mobile & Desktop)

Usability Insights

• Cart page to show the created design image in addition to the product image.
• Addition of coupon modal on the cart page which lists all coupon promotions running at the time.
• Sign-up to be integrated within checkout.
• Dedicated page listing all size charts.
• A dedicated FAQ page.

Hi-Fidelity Flows(Mobile & Desktop)

Final Designs Links(Figma)

• Mobile Prototype
• Desktop Prototype